Interview with Christina Busch from NAKETANO

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Naketano is a contemporary fashion project and a truly indipendent small street fashion company. I’m sure a lot of you already know this colorful and nice brand so I ‘d like to ask some questions to one of the component of Naketano Team and show you some of my favourite clothes from their collection.
www.naketano.de

Christina Busch
Fashion Marketing Intern
(Student for International Business and Management)

HOW OLD ARE YOU?
22

WHERE DO YOU LIVE?
Essen, Germany

YOUR FAVOURITE SONG?
Once Again - A Tribe Called Quest, the one I am currently listening the most,
I could name a bunch of songs but this would definitely take too long.

YOUR FAVORITE FASHION BRANDS?
Nike Air, Adidas Originals, Naketano, Cyroline, Björkvin, Divided by H&M, Nixon, Paul Frank, Hello Kitty, Vans - there are way too many.

FIVE THINGS THAT YOU CURRENTLY LOVE MOST?
- Vintage (Sun-)glasses
- Old School Rap
- My Independence
- Apples
- Pharrell Williams
Click continue reading for more….

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HOW WOULD YOU DESCRIBE YOUR STYLE?
- Casual most of the time. I love sneakers along with a pair of Slim-Jeans or a skirt with tights and a Hoodie (Usually its grey melange combined with eye catching colours)

WHAT’S YOUR FAVOURITE FASHION STORE??
H&M, Zara, American Apparel, Streetwear and Sneaker Stores, Vintage shops

WHO’S YOUR BEST FRIEND?
- Anne and Anna.
Of course, there are more but they are the ones standing really close to me. A best friend should always be someone you can rely on in any situation and who you can put your trust into.

YOUR LAST TRIP?
Dublin

AND THE NEXT ONE?
Amsterdam

WHAT’S YOUR FAVOURITE PLACE?
Sternschanze, Hamburg, Germany – A really nice art district of Hamburg with a lot of small individual houses and designer shops. Especially the jumble sale is great because of its huge offer of vintage clothes, accessories, furniture and other great stuff!

HOW DID YOU GET INTO FASHION DESIGN? AND WHAT INSPIRED YOU TO GET INTO FASHION DESIGN?
Actually I am not responsible for the fashion design part of Naketano but of course Fashion Design has inspired me since my childhood. I think fashion is definitely something which reflects your personality, lifestyle and personal interest.
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WHAT IS THE PHILOSOPHY OF YOUR BRAND?
Essentially, you have to like what you wear. You have to like it so much, that your piece changes your mood positively. That is what it is all about. Brands these days try to tell you what is cool, what you should wear and when for what occasion. We only care about if you feel good in what you are wearing, feel good to an extent, where other people around you will feel that positive vibe that you give, because you feel good in your favorite piece.

WHAT’S YOUR FAVOURITE ITEM OF NAKETANO?
- Style Willi and Niko grey melange (both are some amazing hoodies)

WHAT ARE YOUR PLANS FOR THE FUTURE?
- travelling
- getting to know different countries and cultures
- collecting as much hands on experience as I can get in the fashion industry
- living independently
- keeping my passion for music and fashion
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Posted on 18 Jun 2008 by giusy

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